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The Financial Advisor today must find a way to stand out from their competition and a noisy marketplace. Advisors need to find new ways to gain and retain clients. Becoming an author instantly positions you as an expert. The Financial Advisor Authority Podcast helps Financial Advisors build authority by writing and publishing a lead-generation book. We help Advisors get started on writing a book by providing strategic & tactical advice on everything from organizing ideas to writing book chapters to marketing your book. New episodes drop every two weeks. Look for us on iTunes, Spotify, or wherever you get your podcasts.
Episodes
Monday Sep 11, 2023
Monday Sep 11, 2023
Identifying and reaching the ideal high-net-worth clients can be challenging. Advisors may struggle to define their target audience and understand their specific needs and preferences. Choosing a niche is a great way to narrow your marketing effort. You'll be able to focus on a particular set of problems for a particular type of client.A niche will make book writing fast, too! Discover how to "niche up" and grow!
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